Communication support to the national project of real estate inventory

Geodetska uprava Republike Slovenije

The Surveying and Mapping Administration of the Republic of Slovenia launched a property census as part of a new real estate appraisal law in 2006.

The project involved the registration of all buildings and parts thereof in the country. The data have been used to create a database of real estate in Slovenia. In turn, the database has been used to carry out the mass appraisal of real estate. The first comprehensive use of the data from the real estate registry was carried out as part of the population census in 2011.

Pristop was chosen in a public tender to prepare and provide integrative communication support for the project. The activities included public relations (strategy and implementation), education, the execution of corporate communication features (ads, printed materials), the preparation of a strategy for media buying.