In 2010 we devised a concept for exclusive club parties for the VIP segment of the target group for G3 Spirits, an agent and distributer of alcoholic drinks, including Jägermeister.
These events, a first in Slovenia, were called Excess D Nite. The first party was organised for a select circle of invited guests with the location remaining secret until the last moment. Ever since the first event, the Excess D Nite evenings have been famous for their superb selection of music (including appearances by global DJ superstars such as David Morales and Roger Sanchez) and its mysterious and exclusive locations. These nights have been extremely warmly welcomed by the guests and extensively covered by the media.