Colour your mood

Gorenje


Digital campaigns for Gorenje featured animation on Facebook for the first time as part of an effort to promote the company’s prestigious Karim Rashid line of products.

The application Colour Your Mood enabled users to express their current mood by selecting one of the seven colours of the Karim Rashid line. The application would suitably alter the profile picture of users and bring up an interactive graphic display of the mood of other users.