Modern life is full of plans that often stay unfulfilled because of financial issues. To make your dreams come true, you can take out a loan, but such decisions can be harder to navigate than we imagine. In response to these issues, Nova KBM launched its
In line with the integrated communication approach, the campaign includes both classic and innovative channels, such as Coolio! – branded vehicles, influencers and selected postal services. A special feature of the housing loan campaign is also an interactive website takoenostavno.si that offers a virtual, 360-degree visit to specially selected real estates all over Slovenia.