Ave Grill is a recognizable brand that is familiar to all fans of barbecue and meat. Before the start of the new picnic season, the image of the premium Leskovačka line was renovated.
We wanted to communicate that the Ave Grill is still the most succulent, delicious and perfect choice to loyal consumers and all barbecue gourmets. Full attention was given to the superb product that had gotten a gourmet touch while still remaining faithful to the tradition of true barbecue masters. Along with the supporting campaign slogan Today will be hot and juicy, the Ave Grill announced the culmination of the picnic season in the company of the best barbecue meat.