LCA - Searching for inner balance

Mlekarna Celeia

We designed a new type of ad campaign for the Celeia Dairy LCA probiotic yogurt brand.

We have created a recognizable and distinctive ad campaign, which allows viewers to watch a journey to the very essence of inner balance in a series of ads. The protagonists are philosophers who find a mysterious stone with a Latin inscription. Being true geniuses, they cannot resist a temptation to solve puzzle. They travel the green valleys, determined to unravel the mystery and find the essence of inner balance.