Safety first

Zavarovalnica Triglav

Safety first is the main message of the brand Triglav. With that in mind we focused on the personal stories of people. This time we focused on story of playfully thirty-year old man.

The main message of the insurance company Triglav is safety. In car talk we could say that safety comes first.
In our opinion good communication gives priority to personal stories of others that touch us. With that in mind we created a new car insurance campaign. And if we were touched by the story of a little girl and her violin in the fall, this time we decided to take a closer look at a witty and sharp thirty year old who wakes up after a wild birthday party and does what everyone would have done in his situation…